Saudi e-commerce start up Golden Scent expands to UAE, Kuwait

Published on Tuesday, 30 October , 2018 162 Views

Science & Technology

#Golden Scent #Kuwait #UAE

Saudi-based perfume and cosmetics platform Golden Scent has expanded to the UAE and Kuwait, crossing 1 million app downloads and raising its product portfolio by 250%.

Marriott CEO says success isn’t guaranteed, but optimistic on balance in KSA

Vast wealth and the promise of dramatic change make for cautious optimism concerning Saudi Arabia, the chief executive…

The start-up expects to triple its customer base in 2018 compared to the year before as many move to shopping on their mobile phones.

“The online shopping behaviour of Saudi consumers has seen a major shift from web to app usage in e-commerce over the past years,” said CEO Malik Shehab.

“Therefore, we gave the customers exactly what they are looking for and made their shopping experience more convenient with our new app. On the other hand, our app offers tremendous advantages to featured brands – such as higher conversion rates and a boost to customer loyalty and retention.”

He added that the app will boast new features in the coming months, while the platform itself will include more local brands.

Golden Scent’s product offerings in the makeup and skincare category grew 40%, while new categories such as beauty tools and hair care were introduced.

“Our first step was to streamline the purchase experience. We’re now investing in scaling up both our presence and our product lines so consumers have incredible choice mated to convenience. We’re not just giving our clients access to the widest possible range of beauty products but are also going the extra mile to tie up with trending brands that are available exclusively through us,” Shehab said.

Last year, the start up’s Series A funding was backed by Saudi Aramco Entrepreneurship Venture, Equitrust, Wamda Capital and Raed Ventures.

Centro Olaya by Rotana Hotel unveiled in Riyadh

CENTRO Olaya, the sixth by Rotana Hotel in Saudi Arabia and the third in Riyadh, was inaugurated on…

Keywords: Golden Scent Kuwait UAE
Category Science & Technology | 2018/10/30 latest update at 12:47 AM
Source : Arabian Business | Photocredit : Google

163 Views
Comments Add comment

Saudi Arabia, UAE lead Dh12.8T Mena projects...

Marriott CEO says success isn’t guaranteed, but...

ADIPEC: UAE & Saudi Arabia strike LNG...

The editorial staff of Saudi Arabia Today would like to give all of its readers from Gulf and Saudi Arabia and the whole world the opportunity to participate actively in the development of the website! If you have something interesting, fun, scandalous - just something worth to be seen from more people. Capture it and share it in the Saudi Arabia Today with a short text.

Do you have information you want to reach our readers?

Send article/s

You can subscribe to our Facebook, Twitter and Google pages or use our RSS feed channel to always read the most important news about Saudi Arabia, the Gulf and the world.